Design beautiful and impactful web pages, email templates, branding materials,
and marketing materials.
Optimize, update, and critique existing designs and materials.
Create wireframes, mock-ups, and prototypes as needed by the project.
Lead the creative process from proposal to production.
Help evolve and elevate the SuitShop brand.
CREATIVE DIRECTOR
Semper Home Loans | FEB. 2021 - AUG. 2022
Accountable for the creative success of the brand.
Direct and execute the expression of creative content, campaign and platform ideas across all mediums.
Develop original ideas for a variety of design elements and lead the implementation of creative materials including online display ads, photoshoots, YouTube videos, flyers, billboards, branded collateral, direct mail, email, social post, etc.
Conduct marketing research projects to generate consumer insights and analyze trends to identify new marketing opportunities.
Manage, develop, and lead a team of creatives and freelance contributors.
Collaborate with key marketing stakeholders across the organization to develop style guides that create a consistent visual language throughout the company.
SENIOR DIGITAL DESIGNER
Semper Home Loans | OCT. 2020 - FEB. 2021
Coordinate with CIO and CSO to further develop the Semper brand.
Facilitate videography and manage photography for the Semper Home Loans bulding renovation.
Video editing for Social Media Ad campaigns and website content.
Design internal web tools and Zen Desk themes for operational staff.
Coordinate with the marketing team to determine print and digital needs.
Design apparel, promotional products and assist in the creation of Semper Home Loans Vibe Shop.
DIGITAL DESIGNER
Semper Home Loans | April 2019 - OCT. 2020
Manage webpage content.
Join Semper website redesign.
Design for Social Media ads and Facebook Campaigns.
Reformat internal Zen Desk articles.
Graphic design for email marketing.
Signage and promo design for Semper Corporate events.
ART DIRECTOR
Spectrum Designs | June 2017 - Oct. 2018
Developed and implemented the Spectrum Designs Art/Sales Department protocol.
Approved and finalized production artwork.
Supervised a creative team and managed art and sales emails.
Worked with the CEO and COO to develop the Spectrum Designs brand.
Collaborated with the following companies: Google, NYU Langone Medical Center, Northwell Health,
Metro-North Railroad, Snapchat, Dunkin Doughnuts, Neiman Marcus, Prinkshop, Uber, Autism Speaks, NYSID,
Facebook and Manhattan Mini Storage.
Designed for Spectrum fundraiser event signage and print materials.
Off-site meetings with prospective customers to conceptualize brands and determine inventory needs.
GRAPHIC DESIGNER
SPECTRUM DESIGNS | Aug. 2016 - June 2017
Worked collaboratively with the Art Director to develop the Spectrum Suds and Bakes sister enterprises.
Designed and converted graphics for embroidery, screen print and direct to garment production.
Designed booklets and brochures for Spectrum Designs internal marketing.
Managed project due dates with full autonomy.
EDUCATION
B.A. | Graphic/Information Design | Central Connecticut State University | 2014
